The Bollywood Awards happening in New York on May 26 this year will be sponsored by retail giants Wal-Mart. The winners of certain categories will be chosen by the South-Asian community settles abroad. The whole point of the sponsorship is to show Wal-Mart’s commitment to diversity as it appeals to its Asian/Indian customers.
Yeah, I don’t know how Wal-Mart is going to fit into the glitz and glamour of Bollywood, because their idea of a classy night is one that involves their housebrand champagne…More fizz for less cents…yeah, I have no idea if that’s real or not, but let’s just assume I’m queen of Wal-Mart and what I say, goes. Now go bring me some 50% off potato crisps!